BDO and SM Bring Holiday Cheer to Overseas Filipino Families
While the Christmas season in the Philippines is synonymous with family reunions and joyful celebrations, it can be a bittersweet time for the millions of overseas Filipinos (OFs) who are far from home. To honor their immense sacrifices and bridge the physical distance, BDO Unibank Inc. in partnership with SM Supermalls is once again holding its annual Pamaskong Handog community event.
Dates and Locations for the 2024 Celebration
This year's festivities are scheduled for two key dates: December 6 at SM City Sto. Tomas and December 13 at SM City Laoag. For over a decade, this tradition has served as BDO's heartfelt 'thank you' to the Filipino migrant workers in destinations like Hong Kong, Singapore, Japan, Italy, and the Middle East. It has grown into a powerful series of gatherings that allow families to reconnect and experience the unique warmth of a Pasko sa Pinas (Christmas in the Philippines).
The event is a core part of BDO's Alagang Kabayan initiative, a brand of care built on a deep understanding of the dreams, challenges, and resilience of OFs. While BDO's financial services ensure remittances reach home safely, Pamaskong Handog strengthens the emotional bond, reminding every overseas worker that they are seen, valued, and celebrated.
Abot ang Pangarap with BDO and SM
The theme for this year, "Abot ang pangarap kasama ang BDO at SM" (Dreams are within reach with BDO and SM), highlights a profound truth: no one should pursue their dreams alone. Whether the goal is building a house, starting a business, planning for retirement, or funding a child's education, Filipinos can rely on BDO and SM for support and guidance.
This support is made tangible through a suite of financial products designed for OFs and their families, including:
- BDO Kabayan Savings
- BDO Pay
- Kabayan Loans
- Cash Agad
These services provide accessible and secure banking, helping to turn ambitious dreams into achievable realities.
A Star-Studded Celebration of Laughter and Music
Attendees can look forward to a vibrant and heartfelt celebration. Making a special return is long-time BDO remittance ambassador Piolo Pascual, whose genuine advocacy for Filipino families has made him a beloved figure in the community.
He will be joined by lifestyle personality Small Laude, who will bring her infectious energy, and the popular comedy group Beks Battalion, ready to fill the venue with laughter, games, and unforgettable holiday cheer. The event will also feature exciting prizes, family-friendly activities, and the cherished opportunity for kababayans (compatriots) to reconnect.
More than just a party, Pamaskong Handog is a homecoming of the heart. It rekindles the spirit of hometown fiestas and the simple joy of togetherness, celebrating the identity, gratitude, and love for those who work abroad to uplift their families. Through Alagang Kabayan, BDO continues to stand by overseas Filipinos in every season, proving that ang pangarap, mas kaya kapag may kasama (dreams are more achievable when you have company).
For more updates and to watch Pamaskong Handog live, follow the BDO Kabayan Facebook Page.
